26
Mar

Segovia Media Training

Written on March 26, 2012 by jrodriguez in News

Last week we had our first two media lab sessions in Segovia. These sessions were part of our Media Relations course. During the first part of this course, Juan Briz, our professor gave us the theoretical essentials about what a media relations officer does for a company. It was a very professional approach of the topic; in fact, we had several meetings with journalists, media officers and people from the professional media environment. At last, we reached the last two sessions, and the moment to stand up in from of a camera came. At first, this sounded terrifying, however, after having spent those two days in Segovia I can say that the experience was pretty amazing.

The first day of class in Segovia, and after a brief explanation, we started preparing our exercises for that day. Our mission was to prepare a short interview. The information of the interview was about a practical case that we had read in advance. After a quick preparation, we were divided into small groups of three or four so that each of us had the opportunity to play the role of the journalist, the spokesperson, and the media relations officer. All the interviews were recorded as if we were really on a financial television program.
At the end, we reviewed all the taped interviews in order to give feedback and comment with all the classmates. This is a moment reviewing the interviews the first day.

During the second day the dynamic of the work was the same. Using the information about the company from the practical case, our mission was to give a short speech in front of the camera as if we were either the CEO or the Chief corporate communications from that organization.

The experience we gained during these two days was great. Not only because exercise was very interesting, but also because the environment within the class was great. Our professor, the camera operators, everyone in the TV studio were very nice and made us feel very confortable. Besides, the IE University campus in Segovia is a unique place that it is simply worth visiting.

Since there are two days in a row of media training, I highly recommend spending the night in Segovia. The MCC did it this year and we had a great time, making it an extremely memorable trip. I must say, I am looking forward for the next media lab session.

Picture reviewing the interviews the first day

 

 

Comments

Antoniya March 26, 2012 - 6:03 pm

It was indeed a very practical course. A good practice to train for overcoming scene fever,)

Valentina March 26, 2012 - 6:49 pm

A great opportunity to challenge our skills in front of the camera. Can’t wait to go back to Segovia for some more camera action!!

Marcela March 26, 2012 - 7:34 pm

Very challenging and memorable experience. Looking forward to our next trip to the IE Media Lab!

Marcela March 26, 2012 - 7:35 pm

Very challenging and memorable experience. Looking forward to our next trip to the IE Media Lab!

3:06 am March 15, 2013 - 11:31 pm

3:06 am…

Life at IE School of Communication – Blog – Page 6…

Online Casino March 19, 2013 - 6:37 am

Online Casino…

Life at IE School of Communication – Blog – Page 6…

Recommended Site April 3, 2013 - 1:57 am

Recommended Site…

Segovia Media Training | Life at IE School of Communication – Blog…

muhammad lal July 23, 2013 - 1:38 pm

thank you for sharing such nice news to us. i like it its very informative one keep sharing this type of information to keep in touch with the people.

rabaty August 14, 2013 - 10:12 pm

Recent Blogroll Additions…

I saw this really great post today….

rabaty August 25, 2013 - 3:21 am

Website worth visiting…

below you’ll find the link to some sites that we think you should visit…

styczen January 4, 2014 - 11:16 pm

Recommeneded website…

below you’ll find the link to some sites that we think you should visit…

styczen January 5, 2014 - 1:36 am

Recommeneded websites…

Here you’ll find some sites that we think you’ll appreciate, just click the links over…

styczen January 5, 2014 - 2:13 am

Check this out…

Here are some of the sites we recommend for our visitors…

Leave a Comment

*

We use both our own and third-party cookies to enhance our services and to offer you the content that most suits your preferences by analysing your browsing habits. Your continued use of the site means that you accept these cookies. You may change your settings and obtain more information here. Accept