Posts Tagged ‘digital journalism#8217;


IE School of Communication in the Online Media Awards

Written on June 19, 2013 by Pedro Cifuentes in News

Last week in London, inside the beautiful Emirates football stadium, the Online Media Awards held their annual ceremony, which purpose is to recognise the best sites in online news and journalism. The event, which is sponsored by IE School of Communication, attracted entries from some of the world’s leading websites, including Al Jazeera, The Huffington Post, The Guardian, The Times, CNN, New York Times, Sky, Channel 4 / ITN, ITV, Sunday Times, BBC and Reuters, to name a few.

Our Master in Digital Journalism’s director, Pedro Cifuentes, presented four awards (Best Specialist Site for Journalism, Best Local/Regional News Site, Best Video Journalism, Best Video Site) and had the chance to explain its perspective to leading professionals in the field, some of which already teach in our programme throughout the year. The best speeches during the night emphasized the amazing level of creativity and professionalism shown by digital journalists working in big and small projects, which also deserved prizes, such as the Chairman Award, in spite of the hazards brought by the world financial crisis and the transition to new journalistic and information business models. Never has information been more crucial, nor proper journalism more relevant.

The complete list of awards, nominees and commendations can be found here. We recommend a good look at the projects mentioned and involved!

Before leaving, here´s a smiling picture with BBC News On Demand website producer, winner of the Best Video Journalism prize.



Video – IE Master in Digital Journalism

Written on June 10, 2013 by Begoña González-Cuesta in News

Have you seen the latest Master in Digital Journalism video? Listen to what students and professors have to say. You can learn about our program, professors and vision in less than four minutes!

For further information, please visit


From Spain to the world

Written on January 9, 2013 by Vanessa Dezem Baida in News



“(As a journalist), you have the incredible luxury of free asking. If you are in a free society, you can ask almost anything to anybody. And you should use it”.


Raphael Minder is correspondent for the International Herald Tribune, the global edition of The New York Times. Based in Madrid, he covers Spain and Portugal since April 2010, which means that, as a journalist, he is extensively experiencing the global financial crisis historical moment. To achieve this point of his career, Raphael started working in his home country, Switzerland, for Bloomberg. He also has spent ten years as a staff correspondent for the Financial Times, working in Paris, Brussels, Sydney and finally Hong Kong as the FT’s Asia regional correspondent.

In the short interview bellow, the professor of the IE Master in Digital Journalism gives his ideas about how is to be a correspondent and shares some advices to young journalists.


How did you get in the position of international correspondent? How was your path?

RM: After university I started working in publishing and I heard a friend that an American news agency was opening an office in Europe and they were recruiting people and I thought it could be an interesting switch, because book publisher didn´t look very promising. And I applied and they were actually opening an office in my home country, so I got a job.

What was the news agency? How old were you on that time?

RM: Bloomberg. I was 22.

After that once you found yourself in Spain, what were your first impressions about how would be your work here?

RM: I have worked two times in Spain: for Bloomberg Spain, in 1998 and 1999, and I came back for this new job 2010. So, I knew already the country, but I have known Spain in a different time and in a different economic context. So it sounded familiar, but also quite changed. The first time I leaved in Spain, Spain had the peseta, there was no Euro and it was a country much less integrated in the world economy than I think it is now.

And in the second time you arrived here, what were your impressions about how would your job be?

RM: For a correspondent it is very important to be able to cover a country that is of interest to readers and I have been very lucky, because the crisis. I am probably one of the few people in this country who has gotten a lot more work as a result of the crisis. Since my return – I arrived just when Greece was asking for a bailout, for rescue, and since then the interest in Spain has been huge. That has meant that I have written a lot more stories than I expected and I there has been a lot more demand from my editors for stories.

What is the biggest challenge of being a correspondent for you?

RM: I think it is to be able to learn about a country as you write about it. So, you have to very quickly get start and assimilate a lot of information. Then, there is a point when the challenge becomes different, where you actually know quite a lot that country and you actually have to take a step back sometimes and try to look at the country, or the society or the politics with fresh eyes, and not feel that everything you see is something that has already been seen so that is not important.

When we leave IE, what should be the most important things we should know in order to be good foreign correspondents?

You need to be curious; your curiosity should always be driving your work. You need to be as good as in your last story, so every story has to be done with the same accuracy as the previous one. In the fact that if you have done a great work, it won´t protect you if you produce something wrong or bad. You have the incredible luxury of free asking. If you are in a free society, [You can] ask almost anything to anybody. And you should use it.


The future of journalism with Rosalía Lloret

Written on December 17, 2012 by Vanessa Dezem Baida in News

The IE Digital Journalism Program has welcomed a special visitor this month. Rosalía Lloret Merino,Chief Digital Officer of El Pais, the biggest newspaper of Spain, is an experienced digital journalist. Between her accomplishments in the area, she was the founding member of the team that created the portal Terra and the portal She also negotiated the joint venture between PRISA and AOL to launch the Huffington Post in Spain . Before working for the group PRISA (editor of El País and other publications), she worked for United Editorial (editor of El Mundo, Expansión and other publications).
After giving a class about business in digital era, she accepted to give us a video interview, in which she talks about the future of journalism. The industry is passing throw a revolution, that involves digital tools, new multimedia tasks, audience interaction. And everything relies on new business models. Although companies are trying to adapt and take advantage of the internet influence, digital journalism business are still striving to be competitive and profitable, while the advertising revenues declines. Under this perspective, Rosalía gives some ideas to solve digital business model problems and explains what she thinks are the next trends in this area

Time to celebrate the winners!

Written on July 2, 2012 by Carlos Palmero in News

The verdict is out!

IE School of Communication recently announced the winners of the 3rd Annual Communication Challenge.  Candidates from all over the world put their creativity to the test to compete for a scholarship applicable to their program of choice.  We are very excited to announce the winners from each program as follows:

Master in Visual Media Communication – Daniela Gutman, Argentina

Master in Digital Journalism – Shrabani Das, India

Master in Political Communication – Miruna Seitan, Romania

Master in Corporate Communication – Lizbeth Luna, Perú

You may see their submissions on the following link:

Congratulations to all the winners and we look forward to seeing you here at IE this October!



Written on June 15, 2011 by Begoña González-Cuesta in News


Begoña González-Cuesta, Ph.D.
Dean IE School of Communication

At IE School of Communication we have created a vibrant and critical environment in which to develop our best skills to think and act in an increasingly communication-based world. Communication is at the center of our lives; even more, understanding it involves the deep exploration of its interactions with other fields, working in the interdisciplinary thresholds where innovation and new ways of approaching reality can emerge forcefully.

We train communicators who posses practical, intellectual, creative and managerial skills, strong foundations in ethics and critical thinking, and who are able to deal with the complexity of the contemporary world. Our students develop their international profile in a context that encourages diversity, citizenship, team work and entrepreneurial spirit applied to the more innovative ways of working for the current professions, including Digital Journalism, Corporate Communication, Visual Creation, Political Communication, among others.

We envision IE School of Communication as a space for the creation of knowledge and influencing society, in close proximity to professional life, and in dialogue with contemporary culture on all levels.

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